CROSSROADS PROGRAM

       Access & Inclusion

 

 The Crossroads Program employs access and inclusion in arts & enrichment activities for diverse, under-served & challenged populations, guided by twin beliefs:

Shared creativity bridges differences & forges unity.

 The arts in all forms enrich the human spirit, foster communication & lead to understanding.

 

The Crossroads Program, operates through MSA’s one-of-a-kind Art Centre serving as a community hub & incubator for multi-disciplinary arts and enrichment attracting participants and audiences reflecting the wide-ranging age, cultural, ethnic and socio-economic population of the area. Centrally located in Marin County’s diverse and most populous city, and in the heart of the State of California newly designated Downtown San Rafael Arts District, the Art Centre is within walking distance of 40% of Marin County’s low-income housing. The Art Centre is a comfortable accessible environment for all people to explore creative interests; a place of renewal, wellness and opportunity to meet and share inspiration with others. 

 

The Crossroads Program builds on and expands MSA’s historic outreach activities to included significantly more robust partners, programs, uses and activities that are accessible to the general public as well as diverse, underserved & challenged populations. The Art Centre flexible space is ideal for a range of compatible uses.  MSA’s business plan calls for full utilization of space for arts, cultural and community benefit & enrichment  as well as for social and business uses.

 

 Crossroads Program Activities -Providing Access & Inclusion

 

 Crossroads Program benefits include:

  • Blind and Vision Impaired of Marin: Art workshops for vision impaired with Marin County as partner.

  • Alchemia Otherwise Enabled Artists: Arts programs for developmentally challenged adults.

  • Youth Arts: MSA sponsors Art Maker Studio youth arts programs at the Art Centre & in five local schools. Sponsored Arts: Free & discounted space use, artists in residence, stipends, and more in partnership with Canal Alliance and others.

  • Performance Arts: Dance, poetry slams, readings, small ensemble music and more.

  • Classes and Workshops: Improv theatre, meditation, movement, creative arts, and more.

  • Blue Light at the Gallery: written & spoken word; performance, solo & small group musicians/voice.

  • Arts Exhibits: Local and national artists.

  • Celebrating Community Arts: Local arts, music and enrichment activities of all kinds.

 

CROSSROADS BUSINESS PLAN

Arts, Cultural and Community Benefit & Enrichment Uses (“ACE” uses): Make floor space & programs available for ACE uses for free or at affordable cost to diverse and under-served partners, participants and audiences.

Social, Business & Other General Community Uses (“General Community” uses): Make floor space available for General Community uses at or near competitive market rates in order to subsidize ACE uses, with a goal of keeping ACE uses free or affordable.

   General Community use revenues will help offset reduced revenues from Ace uses &contribute toward expenses of program management and MSA’s general & administrative expenses including, staff, overhead, PR and outreach.
BUT, growing the Crossroads Program to scale depends on whether building rent expenses can be redirected to needed staff, program and operating expenses. A fully funded conversion from Art Centre leasehold to ownership will do that!  Learn how you can support the opportunity to BUY THE ART CENTRE!

© Copyright 2020 by Marin Society of Artists

Address

Tel: 415.454.9561

Email: Contact@msartists.org

1515 3rd Street

San Rafael, CA 94901